Semantic Web Usage Mining – Overview and Case Studies
published: Feb. 25, 2007, recorded: October 2006, views: 2427
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In this tutorial we will review fundamentals of web usage mining - theory, case studies and related topics. Web usage mining is a topic which became in the late 90ties one of the first profitable areas of data mining and which was necessity for the succesful e-commerce companies to understand better their customers, their behaviour and to optimize the e-services accordingly. In this tutorial lecture we will show several case studies which show approaches, techniques and results coming out of this area.
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