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Scalable Hands Free Transfer Learning for Online Advertising

Published on Oct 07, 20141787 Views

Brian d'Alessandro

Internet display advertising is a critical revenue source for publishers and online content providers, and is supported by massive amounts of user and publisher data. Targeting display ads can be impr

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Data MiningKnowledge Extraction

Chapter list

Scalable Hands Free Transfer Learning00:00
Goal/Motivation - 100:09
Goal/Motivation - 200:43
Goal/Motivation - 301:07
Goal/Motivation - 402:17
Our Solution03:00
Bayesian Transfer Learning04:01
Two Sources of Data - 104:03
Two Sources of Data - 204:33
Transfer Learning05:18
2 Stage Model Training06:26
Scalable SGD07:48
Nearly Hyper-Parameter Free08:08
Both are approximate optimization problems08:41
Experiments10:08
Experimental Set Up10:10
Grid Search vs. Adaptive Learning10:59
New Method vs. Default11:44
Incremental Learning12:19
And it Works Live!13:23