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Connecting Users across Social Media Sites: A Behavioral-Modeling Approach
Published on Feb 4, 20256727 Views
People use various social media for different purposes. The information on an individual site is often incomplete. When sources of complementary information are integrated, a better pro le of a user
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Presentation
Connecting Users across Social Media Sites: A Behavioral-Modeling Approach00:00
How hard can it be to identify an individual across sites?00:33
Better User Profiles01:04
Can we verify that the information provided across sites belong to the same individual?03:07
Human behavior generates Information redundancy03:27
Information shared across sites provides a behavioral fingerprint 04:19
MOBIUS: MOdeling Behavior for Identifying Users across Sites04:30
MOBIUS04:40
Usernames04:55
Identification Function06:04
Behaviors06:33
Time and Memory Limitation07:47
Knowledge Limitation08:44
Typing Patterns09:58
Habits - old habits die hard11:02
Experiment Setup - 112:12
Experiment Setup - 212:42
MOBIUS Performance13:38
Choice of Learning Algorithm14:18
Diminishing Returns for Adding More Usernames - 114:48
Diminishing Returns for Adding More Usernames - 215:16
Diminishing Returns for Adding More Usernames - 315:28
Conclusions + Future Work - 115:41
Conclusions + Future Work - 215:54
Conclusions + Future Work - 316:03
Conclusions + Future Work - 416:39
Conclusions + Future Work - 516:53