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Connecting Users across Social Media Sites: A Behavioral-Modeling Approach
Published on 2013-09-276729 Views
People use various social media for different purposes. The information on an individual site is often incomplete. When sources of complementary information are integrated, a better pro le of a user
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Presentation
Connecting Users across Social Media Sites: A Behavioral-Modeling Approach00:00
How hard can it be to identify an individual across sites?00:33
Better User Profiles01:04
Can we verify that the information provided across sites belong to the same individual?03:07
Human behavior generates Information redundancy03:27
Information shared across sites provides a behavioral fingerprint 04:19
MOBIUS: MOdeling Behavior for Identifying Users across Sites04:30
MOBIUS04:40
Usernames04:55
Identification Function06:04
Behaviors06:33
Time and Memory Limitation07:47
Knowledge Limitation08:44
Typing Patterns09:58
Habits - old habits die hard11:02
Experiment Setup - 112:12
Experiment Setup - 212:42
MOBIUS Performance13:38
Choice of Learning Algorithm14:18
Diminishing Returns for Adding More Usernames - 114:48
Diminishing Returns for Adding More Usernames - 215:16
Diminishing Returns for Adding More Usernames - 315:28
Conclusions + Future Work - 115:41
Conclusions + Future Work - 215:54
Conclusions + Future Work - 316:03
Conclusions + Future Work - 416:39
Conclusions + Future Work - 516:53