Privacy in Interaction: Exploring Disclosure and Social Capital in Facebook

Published on 2012-07-062704 Views

Nicole B. Ellison

In this paper, we explore the relationship between Facebook users’ privacy concerns, relationship maintenance strategies, and social capital outcomes. Previous research has found a positive relationsh

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Privacy in Interaction: Exploring Disclosure and Social Capital in Facebook00:00

facebook00:22

Social Capital00:59

News feed (1)01:45

News feed (2)03:52

Facebook & your privacy04:22

Privacy, Please05:28

Politwoops06:22

Facebook friends06:52

Presentation of Self in Everyday Life07:39

What is context collapse?08:22

Friends09:38

Social Capital (1)10:01

Social Capital (2)10:20

Bridging Social Capital10:46

Bonding Social Capital11:54

Linking SNS Use and Social Capital12:24

Privacy and Social Capital13:05

Three areas of scholarship contributing to our study:13:11

Study Design13:30

Social Capital Measures (Williams, 2006)13:58

Facebook Use Variables14:33

Cultivating Social Resources via Signals of Relational Investment (SRI)15:33

Total Friends vs. ‘actual friends’16:53

Facebook Use Variables, Cont’d17:10

Facebook Privacy Concerns Scale17:18

Facebook Privacy Settings Utilization17:23

Individual-level Controls (Measures)17:43

Privacy behavior and attitudes (1) 17:56

Privacy behavior and attitudes (2) 17:58

Hierarchical Regression Analysis18:24

DV: Bonding Social Capital (1)18:54

DV: Bonding Social Capital (2)19:01

DV: Bonding Social Capital (3)19:11

DV: Bonding Social Capital (4)19:40

Interaction: Bonding Social Capital19:51

DV: Bridging Social Capital (1)20:25

DV: Bridging Social Capital (2) 20:28

DV: Bridging Social Capital (3)20:30

DV: Bridging Social Capital (4)20:35

Interaction: Bridging Social Capital21:18

Conclusion: Contributions of this work21:45

Thank you!22:39