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The Pirated "I" or How Privacy Can't Exist on a Lawless Semantic Web
Published on Jul 07, 20114324 Views
An explosion of digital information about us exists and persists in the databases of the businesses, governments and networks we engage with daily. Most all of it does not identify us personally. Exis
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The Pirated “I”or How Privacy Can’t Exist on a Lawless Semantic Web00:00
Headlines - 102:31
Headlines - 202:31
Headlines - 302:32
Headlines - 402:33
Headlines - 502:34
Headlines - 602:51
Headlines - 702:55
Headlines - 803:15
Headlines - 903:18
Headlines - 1003:24
The concept of “privacy”03:29
Discussions about “privacy06:13
This was the “invention”06:47
Frequency of the words “secrecy” versus “privacy” in books from 1890-200007:02
Connection between privacy and technology07:35
The “business method”08:16
Worth noting as an aside . . .10:09
Example - 110:40
Example - 211:41
Is this really about privacy?12:37
One Verdict14:50
Unforgiving and unrelentless pace of proliferation15:21
What the “dog poop girl” wrote: - 117:33
What the “dog poop girl” wrote: - 217:38
She had her person “pirated”17:57
The Universal Declaration of Human Rights - 119:24
The Universal Declaration of Human Rights - 219:47
Legal definition of “arbitrary”19:57
So many (old) boundaries dissolving20:28
The Blob22:39
So why is all of this important to the Semantic Web?23:00
Because it forms the basis of a new pairing - 123:27
Because it forms the basis of a new pairing - 223:29
Why now?23:58
Explosion of data24:25
But really it’s because access, storage and processing costs are all magnitudes cheaper - 124:33
But really it’s because access, storage and processing costs are all magnitudes cheaper - 225:07
Sharp contrast to the 1970s through 1990s25:22
Today, with networked PCs and mobile devices, “personal data” grew exponentially25:46
AudienceScience –Behavioral targeting using media consumption to ID segments25:53
Clearsight Interactive - Demographic data matched to 200 milliion-plus IP addresses26:13
bluecava – Demographic data matched to 125+ million unique device IDs26:23
Blue Kai – Shopping activities matched with same user’s media consumption26:32
Epsilon/Abacus – Matches people’s online identities with catalog/direct - marketing data26:59
TargusInfo – Matches offline data about users with their online presence27:14
brilig.com – Open platform/exchange for businesses to analyze and share data openly27:21
Sense Networks – Indexes people’s real world habits via mobile and location-based sensors27:34
Ingenix – Provide prescription drug history of patients to health benefits/insurance co’s27:41
face.com - facial recognition technology27:55
Today ...28:12
This is where all the data comes from28:19
To date, the focus has been on PII and tracking28:25
Courts finding it difficult to identify the harm the laws are protecting against29:18
But some are saying that reactive laws that focus on PII will miss the larger dangers30:31
California retailer enjoined from asking for “zip code” when customers use a credit card32:04
“Broken Promise of Privacy”33:17
“embrace the vision of open research” - 134:04
“embrace the vision of open research” - 234:05
Some search histories34:40
Yet ...35:02
Sweeney’s study of 1990 U.S. Census Data35:41
Sweeney picked an example to demonstrate36:26
So Sweeney goes looking for Weld37:05
Netflix Challenge37:38
Netflix – IMDb mashup38:05
Turns out the dataset is very sparse ...38:29
Even knowing only the movies rated, without the date of ratings ...38:49
You don’t have to look far for some “real world” implications39:23
Some powerful anonymization techniques are available, if used correctly40:39
Piracy is war - like crimes committed in a place not within the jurisdiction of any country41:21
Much of the law on “piracy” was a defense for breaking up State - sponsored monopolies42:01
Grotius’ argument for Mare Liberum or The Freedom of the Seas43:11
These words echo what many feel the web should be43:22
John Perry Barlow43:32
Are “pirates” good or bad?44:22
Mark Zuckerberg - 145:00
Mark Zuckerberg - 245:48
Better to think “uncharted waters” - 145:59
Better to think “uncharted waters” - 246:20
Query46:24
Privacy and censorship are related47:41
Liu Xiaobo and the “empty chair” - 147:58
Liu Xiaobo and the “empty chair” - 248:11
Problem48:37
How self-defeating when (leg)islators run ahead of the rest of the body51:02
Eric Schmidt51:34
Digital Media51:49
Thank you52:01