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The Effect of User Features on Churn in Social Networks
Published on Jul 19, 20113737 Views
Social sites and services rely on the continuing activity, good will and behaviour of the contributors to remain viable. There has been little empirical study of the mechanisms by which social site
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Chapter list
The Effect of User Features on Churn in Social Networks00:00
What is Churn??00:23
Why Churn?03:38
Where we are…05:03
User Value & Churn Probability05:51
Case Study07:01
Analysis: Global Churn09:00
Analysis: Per Forum Churn12:12
Towards Network Effects16:21
Analysis: Per Forum Neighbourhood Churn16:51
Conclusion18:39