Communicating CERN - what we do and why it matters

author: James Gillies, CERN - European Organization for Nuclear Research
published: June 15, 2015,   recorded: April 2015,   views: 2767


Related Open Educational Resources

Related content

Report a problem or upload files

If you have found a problem with this lecture or would like to send us extra material, articles, exercises, etc., please use our ticket system to describe your request and upload the data.
Enter your e-mail into the 'Cc' field, and we will keep you updated with your request's status.
Lecture popularity: You need to login to cast your vote.


This talk will begin with a brief introduction to CERN and its missions before looking at the laboratory’s communication function. It will cover market research carried out in the mid-2000’s to shape CERN’s communication strategy through the start-up of the Laboratory’s flagship Large Hadron Collider (LHC). The talk will then go on to cover how CERN dealt with the hype surrounding end-of-the world scenarios, which generated considerable discussion on social media in 2008. After a few words about CERN’s public profile today, the talk will conclude with a discussion about why good science communication matters today more than ever.

See Also:

Download slides icon Download slides: kolokviji_gillies_cern_01.pdf (7.6 MB)

Help icon Streaming Video Help

Link this page

Would you like to put a link to this lecture on your homepage?
Go ahead! Copy the HTML snippet !

Write your own review or comment:

make sure you have javascript enabled or clear this field: