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SearchBuddies: Bringing Search Engines into the Conversation

Published on Jul 25, 20124013 Views

Although people receive trusted, personalized recommendations and auxiliary social benefits when they ask questions of their friends, using a search engine is often a more effective way to find an

Chapter list

SearchBuddies00:00
Conference seats00:28
Long conferences00:42
Use a traditional search engine... (1)00:54
Use a traditional search engine... (2)00:56
...ask a status message question. (1)01:08
...ask a status message question. (2)01:34
Status message questions are a growing phenomenon: (1)01:46
Status message questions are a growing phenomenon: (2)01:58
Status message questions are a growing phenomenon: (3)02:07
Status Message Questions vs. Traditional Search (1)02:15
Status Message Questions vs. Traditional Search (2)02:21
Status Message Questions vs. Traditional Search (3)02:24
Status Message Questions vs. Traditional Search (4)02:27
Status Message Questions vs. Traditional Search (5)02:29
Status Message Questions vs. Traditional Search (6)02:31
Status Message Questions vs. Traditional Search (7)02:37
Status Message Questions vs. Traditional Search (8)02:40
Status Message Questions vs. Traditional Search (9)02:46
Status Message Questions vs. Traditional Search (10)03:04
Google vs. Bing (1)03:20
Google vs. Bing (2)03:24
Google vs. Bing (3)03:28
Social networks vs. Search (1)03:35
Social networks vs. Search (2)03:38
Social networks vs. Search (3)03:55
Social networks vs. Search (4)04:11
Social networks vs. Search (5)04:38
Socially-Embedded Search Engines (1)04:43
Socially-Embedded Search Engines (2)05:02
Socially-Embedded Search Engines (3)05:08
SearchBuddies a prototype socially-embedded search engine (1)05:20
SearchBuddies a prototype socially-embedded search engine (2)05:42
SearchBuddies a prototype socially-embedded search engine (3)05:47
Socially-Embedded Search Engines: Key exploratory research questions (1)05:53
Socially-Embedded Search Engines: Key exploratory research questions (2)05:59
Socially-Embedded Search Engines: Key exploratory research questions (3)06:11
Socially-Embedded Search Engines: Key exploratory research questions (4)06:15
Contributions (1)06:20
Contributions (2)06:27
Contributions (3)06:32
Contributions (4)06:39
Contributions (5)06:44
Example06:49
Example - When to respond? (1)06:55
Example - How to participate? (1)06:58
Example - What to say? (1)07:00
Example - When to respond? (2)07:03
Example - Married07:14
Example - Question (1)07:35
Example - Question (2)07:41
Example - How to participate? (2)07:44
Example FB New Message07:56
Example - Cell phone in Hawaii08:11
Facebook App & Facebook Accounts08:21
Example - What to say? (2)08:30
SearchBuddies Investigator vs. SearchBuddies Social Butterfly08:51
Major Open Challenges08:59
Major Open Challenges - Satisficing Solutions09:34
SearchBuddies Investigaetore10:00
SearchBuddies Investigaetore - Search API10:02
SearchBuddies Investigaetore - Domain Whitelist10:05
Example Amazon (1)10:23
Example Amazon (2)10:37
Example Chinese Food (1)10:41
Example Chinese Food (2)10:49
Soshul Butterflie10:54
Soshul Butterflie - Ensemble Entity Extractor11:05
Soshul Butterflie - Friends' interests and places11:10
Example - Dancing (1)11:18
Example - Dancing (2)11:30
Example - Restaurant in SF11:40
Contributions (6)11:57
122 participants signed up12:04
3 month-long deployment12:07
82% of participants were recruited via snowball sampling12:10
18% were recruited via a Facebook advertisement12:14
278 was the median number of friends for our participants12:20
262 questions12:28
262 questions - answered 58 (Investigaetore)12:35
262 questions - answered 70 (Butterflie)12:39
Results from deployment (1)12:43
Results from deployment (2)12:51
Example - Yes13:11
Example - Thanks13:20
Example - "poop" (1)13:39
Example - "poop" (2)13:45
Example - "poop" (3)13:50
Example - "poop" (4)13:56
Example - "poop" (5)14:02
Example - "poop" (6)14:12
Likes14:18
Results from deployment (3)14:37
bad responses: deleting (1)14:49
bad responses: deleting (2)14:59
bad responses: deleting (3)15:05
bad responses: deleting (4)15:09
bad responses: (harsh) commenting (1)15:16
bad responses: (harsh) commenting (2)15:32
bad responses: (harsh) commenting (3)15:38
bad responses: (harsh) commenting (4)15:49
bad responses: joking15:57
bad responses: ignoring16:30
Results from deployment (4)16:53
bad responses: deleting (5)17:02
Example - SearchBuddies user (1)17:17
Example - SearchBuddies user (2)17:41
Images (1)17:49
Images (2)18:05
Images (3)18:10
Contributions (7)18:15
Design Implications18:21
Design Implications: Challenges18:26
Design Implications: Opportunities Challenges - #1 18:29
Relevance quality metrics18:33
Relevance not a consideration at all!18:45
Socially-Embedded Search Engines (1)19:02
Socially-Embedded Search Engines (2)19:07
Socially-Embedded Search Engines (3)19:14
Conformance Metrics (1)19:20
Conformance Metrics (2)19:25
Socially-Embedded Search Engines (4)19:39
Socially-Embedded Search Engines (5)19:41
Socially-Embedded Search Engines (6)19:43
Socially-Embedded Search Engines (7)19:44
Socially-Embedded Search Engines (8)19:46
Towards workable conformance...19:49
Towards workable conformance... - The strength prediction19:55
Towards workable conformance... - Automated group creation19:58
Design Implications: Challenges - #220:02
Example - Hell20:25
“When in doubt, leave it out!” vs. Always return something!20:31
Design Implications: Opportunities20:48
Design Implications: Opportunities - #120:58
Example - "poop" (7)21:02
Example - "poop" (8)21:10
Example - "poop" (9)21:13
Design Implications: Opportunities - #221:18
Time available to return results... (1)21:26
Time available to return results... (2)21:38
Slow search (1)21:56
Slow search (2)22:04
Slow search (3)22:06
Slow search (4)22:08
Slow search (5)22:11
Design Implications: Opportunities - #322:21
Positive Feedback22:44
Negative Feedback22:55
Future work (1)23:10
Future work (2)23:17
Future work (3)23:42
Future work (4)23:45
Future work (5)23:49
Contributions (8)23:54
Thanks24:22