Increased Efficiency in Customer Involvement in Configuration Processes: The SWOP Approach

author: Holger Eckstein
published: July 15, 2009,   recorded: June 2008,   views: 2520
Categories

Related Open Educational Resources

Related content

Report a problem or upload files

If you have found a problem with this lecture or would like to send us extra material, articles, exercises, etc., please use our ticket system to describe your request and upload the data.
Enter your e-mail into the 'Cc' field, and we will keep you updated with your request's status.
Lecture popularity: You need to login to cast your vote.
  Bibliography

Description

Besides a higher complexity of products and services, trends and tendencies in nowadays industries show also a growing customer demand for reliable, fast and cheap as well as individual solutions for existing problems. Nevertheless, optimised engineering and production processes involving multidisciplinary input, dynamic working environments and multi- stakeholder interests across the life-cycle and supply chain of products and services still have not been achieved yet. Especially for complex products, the configuration process is getting more and more important for a successful and efficient sales process. In addition, it is essential for a company to store its technical know-how centrally but make it available cross-departmentally (Ulmer 2005).

Link this page

Would you like to put a link to this lecture on your homepage?
Go ahead! Copy the HTML snippet !

Write your own review or comment:

make sure you have javascript enabled or clear this field: